Marketing Programs

The ''Installer's Choice'' marketing program is designed so each installer can customize a program to fit their individual needs. The program focuses on the services the installer provides, as well as administrative, promotional and profit producing needs. Some of the programs available are credit card and check services, insurance, warranty and incentive items, along with point of purchase items to build repeat business, consumer awareness brochures to improve the shops customer service and outdoor signage to promote the shops primary services: Brakes, Shocks, Chassis and Exhaust.

Every company (specifically the independent installer) needs to focus on the Four-P's (Place, Product, Pricing, Promotion) of their business. The goal of working with a national-identity marketing program is to fill in the Four-P's. Your local TruStar member is your Place to go for competitive Products, Pricing and elements for Promoting your primary services.

 

Aflac - www.aflac.com Supplemental Insurance David Ray - dray6452@aol.com 1370 Hazelwood Drive, Suite 231-B, Smyrna, TN. 37167 Phone - 615-347-0315, Fax - 615-494-3871	Loyalty Works - www.loyaltyworks.com Loyalty & Rewards Program Tony Burks - tony.burks@loyaltyworks.com 3475 Piedmont Road, NE, Suite 300, Atlanta, GA. 30305 Phone - 803-738-2781, Fax - 803-790-9952
Ammex - www.ammex.com Latex & Nitrile Gloves and Work Gloves Alfred Fraccola - afraccola@ammex.com P.O. Box 88047, Tukwila, WA. 98138 Phone- 866-636-1414, Fax - 1-425-251-8656	Management Information Systems Group - www.misg.com TruNet Earl Losey - elosey@misg.com 10 Laboratory Drive, Research Triangle Park, NC. 27709 Phone - 919-406-8851, Fax - 1-919-549-8733
Automotive Training Institute - www.autotraining.net Chubby’s Secrets to Cash and Cars Ann Felter - afelter@autotraining.net 8611 Larkin Road, Suite 200, Savage, MD. 20763 Phone - 888-471-5800 x-9179, Fax - 301-575-9150	Nova Information Systems, Inc. - www.novainfo.com Credit Card Processing & Gift Cards Morna Kennedy - morna.kennedy@novainfo.com 7750-1 Bayberry Road, Jacksonville, FL. 32256 Phone - 800-226-9332, Fax - 1-678-731-3395
Customer Link - www.customerlink.com Customer Development & Retention Program Steve Baltzer - sbaltzer@customerlink.com 1376 Lead Hill Blvd., Suite 150, Roseville, CA. 95661 Phone - 916-768-1430, Fax - 916-781-4345	Petosky Plastics - www.slipngrip.com Seat Covers, Paper Floor Mats, Tire Bags, Static Cling Stickers & Steering Wheel Covers Sales Contact: Trevor Potter - tpotter@petoskeyplastics.com 231 S. Old Woodward Avenue, Suite 212, Birmingham, MI 48009 Phone - 800-999-6556 x3777, Fax - 1-800-821-2878 For Orders: orders@petoskeyplastics.com or 800-999-6556 x3112
Dell Corning - www.dellcorning.com TruStar Point of Purchase Material Craig Kear - craig_kear@dellcorning.com 575 John Dodd Road, Spartanburg, SC. 29303 Phone - 800-666-2201, Fax - 1-864-578-6667	Roadway Express - www.roadway.com Freight Transportation Carlton Mathews - carlton.mathews@roadway.com 9415 Wallisville Road, Houston, TX. 77013 Phone - 713-675-2511, Fax - 1-713-675-6015
Driver's Alert - www.driversalert.com 800 - How Am I Driving? Joseph Zingale - jzingale@driversalert.com 5340 N. Federal Highway, Suite 100, Lighthouse Point, FL. 33064 Phone - 800-443-9600, Fax - 1-954-421-1707	Sonsio - www.sonsio.com Nationwide Repair Warranty & Roadside Assistance David Jones - djones@sonsio.com P.O. Box 1088, Golden, CO. 80402 Phone - 303-421-0622, Fax - 303-423-4170
Federated Insurance - www.federatedinsurance.com Property/Casualty, Group Health, Workers Comp. and Other Michael Russell - mdrussell@fedins.com 121 East Park Square, Owatonna, MN. 55060 Phone - 507-455-5175, Fax - 1-507-455-7840	Systems & Methods Business Forms Dave Cameron - davec@spectraformsinc.com 4200 West Chevy Chase, Los Angeles, CA. 90039 Phone - 800-232-0735, Fax - 1-818-240-1138
GE Money - www.gemoney.com TruStar 90 Days Same As Cash Credit Card David Jerrey 950 Forrer Blvd., Kettering, OH. 45420 Phone - 937-534-3230, Fax - 1-866-429-6877	TC Productions - www.tcproductionsioh.com Information On-Hold Specialists Terri Mauldin - tcproioh@aol.com 2924 Country Point Court, Wildwood, MO. 63038 Phone - 888-460-0926, Fax - 1-636-458-9213
Global Positioning Systems Vehicle Tracking Service Todd Lewis - todd@gpsnorthamerica.com 406 Executive Drive, Langhorn, PA. 19047 Phone - 888-760-4477, Fax - 1-215-597-8876	Unifirst Corporation Rental Uniforms Jim Bradford 813 Massman Drive, Nashville, TN. 37210 Phone -888-851-2474, Fax - 1-615-232-0926

Other programs available to TruStar members and their installer customer's are:

90 Days Same As Cash Credit Card

Calendar Advertising

Flyer Program

Laminated Line Cards

Merchandise/Incentives Catalog

National Sales Conference

Point of Purchase Materials - Shop Identity

Promotion Calendar

Specialties Items

Travel Vouchers

Trip Promotions

TruNews Quarterly Newsletter

TruTech Car Care Centers Program

Wearables Items