The automotive industry is changing, and competition for market share is getting fierce. To stay competitive, warehouse distributors need to take advantage of every opportunity available.
TruStar, Inc. is a program group that can help the "specialized" or "undercar" warehouse distributor realize profit improvement by participating in the manufacturer's group programs. TruStar's manufacturer partners are among the automotive aftermarkets leading companies. These partnerships, combined with the membership's focus on the professional installer, have led to the type of strong, consistent growth that is the hallmark of a successful program group.